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Conversations with industry members about their experiences and views on the global pulse market.

Moayad Abushokhedim of Fooditives on their vegan casein and being a plant-based pioneer
01/17/2022

Moayad Abushokhedim of Fooditives on their vegan casein and being a plant-based pioneer

"We struggle with the idea that healthy food is expensive..Healthy food should be a right for everyone. The way we solved the price issue was with something which, as scientists, was literally right in front of our eyes: to just use waste - because that way we’re solving environmental, sustainability and price issues, so it was a win-win."