General Manager of Granos La Macarena
An interview with Ildefonso Fernandez from Granos La Macarena
At the Pulses 2019 conference in Rio de Janeiro, Ildefonso Fernandez, General Manager from Granos La Macarena, shared an overview of the Mexican kabuli chickpea industry and the opportunities that the rapid growth of the plant-based food segment can offer to the pulse sector.
1:14 What is the history of the Macarena brand and where does the name come from?
1:51 Which are the most important attributes of Mexican kabuli chickpeas?
2:25 Mexico's chickpea prices fell drastically from 2018. What is behind the price drop?
3:35 How has the dramatic increase in the U.S. hummus sector affected Mexico's chickpea industry?
4:36 Are you seeing similar trends in Mexico's domestic consumption with hummus or other international foods?
5:05 There are also plant-based food trends globally. Are these sort of consumption trends affecting your business?
5:32 Are you concerned about the trade tensions with the U.S.?
6:10 How was your experience at the Pulses 2019 conference in Rio de Janeiro?Ildefonso Fernandez / Granos La Macarena / Mexico / kabuli chickpeas